Primo Enterprises is built on passion, design, craftsmanship, and skateboarding, but it’s more than just a brand—it’s a reflection of a life dedicated to exploration and creativity.

Primo Skatepark is more than just a place to skate—it’s an environment built for progression, precision, and creative expression.

Primo skatepark is the culmination of my passion for design, craftsmanship, and skateboarding, shaped by a deep understanding of movement, space, and flow. As an architect, industrial designer, and educator, I’ve spent years studying and creating spaces/objects that seamlessly blend form with function.

My experience spans architecture, industrial design, and education, with a deep interest in sound, art, movement, materials and even magic. These diverse fields have shaped how I see the world, and skateboarding ties them all together. It’s more than just a sport—it’s a philosophy that influences everything I create.

Primo Skatepark wasn’t built to be a commercial venue or a public gathering space. It’s a dedicated training ground for those who see skateboarding as an art and a craft. Every surface, every transition, and every detail is designed with intention—allowing skaters to refine their skills without compromise.

Beyond the park, I run Primo Skate Co., a brand focused on high-quality skate products, rooted in real skateboarding experience. As an educator, I’ve spent years teaching design and architecture, helping students find their own creative voice. But at Primo, the learning never stops—every session is a lesson in movement, balance, and persistence.

This isn’t just a skatepark. It’s a place built with purpose, designed for those who push boundaries—on and off the board.

Perception is Everything.